Website Content Audit

Today I generated a website audit and report on a fantastic non-profit organization, The Elephant Sanctuary In Tennessee. The Elephant Sanctuary's website was analyzed for a content audit. Using the Screaming Frog SEO Spider, the website was audited for SEO, accessibility, and website structure. The website was additionally analyzed for accessibility using WAVE Web Accessibility … Continue reading Website Content Audit

Why Responsive Design Matters

The way we access and interact with the web has vastly changed over the last decade. With the advancement of smartphones, designers had to change their websites to be accessible on smaller screens. Web designers had to find a way to adapt their websites for various desktop resolutions, tablets, and mobile devices. Creating separate versions … Continue reading Why Responsive Design Matters

What Goes Into Web Design?

Does your website need a renovation? Do you need to make a website from scratch? Web designers follow a 6 step process to ensure their designs are successful. As I re-design The Marina Restaurant website, I'll inform you on the "how to's" of web design. From project goals to delivery, here's what you need to … Continue reading What Goes Into Web Design?

5 Ways to Improve Your Website

It's easy to get hung up on aesthetics when making a website, or any design. You might ask yourself, "What colors should I use? Where should I put my logo?" But good web design is more than that. Whats the key to a good website then? The short answer is UX. User Experience According to … Continue reading 5 Ways to Improve Your Website

UX Research Report

Over the past 7 weeks I have learned all about Usability Studies in my "Understanding Your Audience" class at Quinnipiac University. I read Understanding Your Users and UX Methods: A Quick Guide to User Experience Research Methods. This was the ultimate crash course and introduction to UX for me, and I had no idea what … Continue reading UX Research Report

Usability Testing

In recent posts I've talked about user research methods. Today's method is about usability testing. Usability testing is an observation of users attempting to complete a set of tasks with your product based on scenarios. Participants interact with the product as they think aloud, and user performance is evaluated. This evaluation is based on task … Continue reading Usability Testing

AS-IS and TO-BE Analysis

In web design, or any other product development process, User Research methods are performed to analyze and test usability, function, and performance of your product. There are several methods that can be deployed depending on your desired goal or outcome. The book, UX Methods: A Quick Guide to User Experience Research Methods is very handy … Continue reading AS-IS and TO-BE Analysis

Semantic Differential Analysis

When performing UX research methods, there are several choices and paths you can go down. In my last blog I talked about a method called the System Usability Scale. In short, that method is a great way to measure functionality and usability within a system. The method I'll be going over today is called the … Continue reading Semantic Differential Analysis

Website Overhaul

Over the next several weeks I will be researching and analyzing user experience, or UX, as it pertains to a web design. I will to develop a new web design and deploy tests and surveys throughout the process. By the end of the next seven weeks I'll have learned all about user-centered design and have … Continue reading Website Overhaul