Tag: user experience
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Target User Persona
Now I’ve set off to create user profiles, personas, and scenarios to figure out exactly what type of people shop online at Target. After doing some research, I’ve found that the Target’s primary customer base is…me. Well, not exactly, but according to Numerator, “Target’s typical shopper is a white suburban mother between 35 and 44 years old. She typically has some college or a 4-year degree education with a household income of $80,000.” While this doesn’t match my persona exactly, it’s pretty darn close!
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What is Design Thinking?
Design Thinking is a process. It is flexible, iterative, and focuses on collaboration between designers and users. The goal of Design Thinking is to create solutions by using a human-centered approach to complex problems based on how people think, feel, and behave. Where it all Began Nobel Prize laureate Herbert Simon outlined the first model […]
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What Goes Into Web Design?
Does your website need a renovation? Do you need to make a website from scratch? Web designers follow a 6 step process to ensure their designs are successful. As I re-design The Marina Restaurant website, I’ll inform you on the “how to’s” of web design. From project goals to delivery, here’s what you need to […]
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Website Overhaul
Over the next several weeks I will be researching and analyzing user experience, or UX, as it pertains to a web design. I will to develop a new web design and deploy tests and surveys throughout the process. By the end of the next seven weeks I’ll have learned all about user-centered design and have […]