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Analysis of a Social Post
Today we’ll be touching the surface of social media analytics. So for those of you that are new to social analytics, this post is for you! I decided to analyze one of my favorite beer companies, Harpoon Brewery. They have fantastic beer and are employee owned! We’re going to take a look at their Facebook […]
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Paid Ads vs. Organic Posts
We’ve All Seen Paid Ads Social media advertising reaches their audiences either by pay-per-click (ppc) advertising, influencer generated content, or display ads. Most of the time, these ads reach you because you’ve been chosen as the brand’s target market and this company is heavily paying for their ads to get in front of your eyeballs. […]
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Aerie Social Media Audit
This week I performed a social media audit on Aerie. I already follow the brand on Instagram and Facebook, but was curious what their social presence looked like on other platforms. Aerie is a favorite brand of mine, because of their inclusivity and positivity on all body shapes and abilities. I analyzed their content on […]
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Why You Should Use Social Media For Business
Social media is a powerful tool, and our phones have turned into pocket-sized computers. The way that people have consumed media has changed vastly over the last decade, and businesses need to keep up with the latest trends. According to Keith Quesenberry’s Social Media Strategy, we spend more time on our phones than watching television–spending […]
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Coding: Template Web Pages
I’m new to the world of coding, but I was able to achieve a new skill! I downloaded a web page template from W3 Schools and edited the code to make it my own. Here’s how it went. CMS Systems & Coding As you may or may not know, the website that you are reading […]
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What is SEO?
The short answer is search engine optimization. The world of search engine optimization is complex, but understanding even the basics can make a big difference in web traffic. From keywords, to links, and search engines, this blog will cover the basics of SEO. Search Engines Everyone knows what a search engine is. It’s Bing. It’s […]
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About: Bunch Media
Hi, I’m Jackie. For those of you that follow my blog, I often talk about my graduate studies and things I’m learning. From visual design, web design, UX, and more. But I’ve never introduced myself and what I do. I’m a photographer, videographer, multimedia specialist, and graduate student. I graduated from Keene State College with […]
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5 Fool-Proof Methods to Drive Traffic to Your Website
Do you need an increase in web traffic? Or perhaps you don’t have much traffic at all. Of course there are many new systemic ways to drive traffic, such as SEO, image optimization, and the like; but we can’t forget about the older, fool-proof methods. Let’s take a look at five strategies to help bring […]
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Why Responsive Design Matters
The way we access and interact with the web has vastly changed over the last decade. With the advancement of smartphones, designers had to change their websites to be accessible on smaller screens. Web designers had to find a way to adapt their websites for various desktop resolutions, tablets, and mobile devices. Creating separate versions […]
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Image Optimization and Why You Should Use It
If a web page takes more than 3 seconds to load, almost 50% of visitors tend to leave that site. According to Khatkar, image optimization is the only solution to this problem. From attracting visitors to reducing site load time, image optimization is an important part of building a successful website. If a web page […]
Bunch Media
of Southern Vermont
Bunch Media 