Image Optimization and Why You Should Use It

If a web page takes more than 3 seconds to load, almost 50% of visitors tend to leave that site. According to Khatkar, image optimization is the only solution to this problem. From attracting visitors to reducing site load time, image optimization is an important part of building a successful website. If a web page…

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HTML5 Semantic Elements: Explained

HTML was originally created as a language to describe documents on the internet. As the internet has evolved, HTML has also changed. Very quickly, people wanted the web to start looking nicer. The web wasn’t initially built to be designed, it was built to share documents. Programmers started using hacks to get elements laid out…

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Code for Beginners

Have you ever worked with HTML before? This was my first time! If you’ve never edited code, it’s actually easier than you think. As long as you learn the rules, and stick to them, anyone can learn how to read and edit basic code. Want to learn some basics? Keep reading! What is code? Code…

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WordPress vs. Hand-Coding

When building a website, there are three approaches to choose from: A Content Management System(CMS), HTML Editors, and Hand-Coding. Which option should you choose? Well, it all depends on your experience with web development and your desired outcome. Let’s look at the options. 1. Content Management Systems (CMS) A Content Management System is a web…

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What Goes Into Web Design?

Does your website need a renovation? Do you need to make a website from scratch? Web designers follow a 6 step process to ensure their designs are successful. As I re-design The Marina Restaurant website, I’ll inform you on the “how to’s” of web design. From project goals to delivery, here’s what you need to…

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5 Ways to Improve Your Website

It’s easy to get hung up on aesthetics when making a website, or any design. You might ask yourself, “What colors should I use? Where should I put my logo?” But good web design is more than that. Whats the key to a good website then? The short answer is UX. User Experience According to…

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Is Blogging Dead?

Is Blogging Dead? “Blogs are so 2001!”, replied my boss when I told her that I’ve been writing them. “Yeah, she’s right”, I thought. But the more I’ve read and written them, I realized, they’re far from dead! Got a wilting houseplant? What do you do? I’ll bet you’d Google “how to save my plant”…

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UX Research Report

Over the past 7 weeks I have learned all about Usability Studies in my “Understanding Your Audience” class at Quinnipiac University. I read Understanding Your Users and UX Methods: A Quick Guide to User Experience Research Methods. This was the ultimate crash course and introduction to UX for me, and I had no idea what…

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Usability Testing

In recent posts I’ve talked about user research methods. Today’s method is about usability testing. Usability testing is an observation of users attempting to complete a set of tasks with your product based on scenarios. Participants interact with the product as they think aloud, and user performance is evaluated. This evaluation is based on task…

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AS-IS and TO-BE Analysis

In web design, or any other product development process, User Research methods are performed to analyze and test usability, function, and performance of your product. There are several methods that can be deployed depending on your desired goal or outcome. The book, UX Methods: A Quick Guide to User Experience Research Methods is very handy…

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